Marketing in the training industry

Education is a very complex subject. The training industry includes educational institutions, universities, or training companies. Marketing regarding the promotion of training is often combined with driving the lecturer’s personal brand, experience and customer feedback.

One of the key trends in training in 2024 is to move part of the educational process to the online world. Organizations that understand and adapt to the new trends will have a competitive advantage in the market. And we’re eager to help you do so!

Marketing in the training industry

It is estimated that about 55% of companies operating in Poland have used training services. This shows how much potential the education industry has. That is why it is worth betting on proven solutions and developing in this area. We have many projects behind us, so we know how to achieve the desired results.

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Karol Siódmiak

Supervisor of the training industry

Why marketing in the training industry?

Before starting, it’s a good idea to first think about the goals and effects you want to achieve.

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Increase revenue
Effective promotion of a training organization leads to increased sales and revenue.
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Better targeting
Online marketing allows you to reach specific audiences based on their previous choices.
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Gain valuable employees
Promote your business as a valuable employer.
Gaining customers
Properly designed marketing campaigns attract the attention of potential customers, encouraging them to take advantage of your training offerings.
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Gain a competitive advantage
Marketing and personal branding helps you stand out from the competition and gain an edge in the education market.
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Establish relationships with new partners
Marketing activities support relationship building with new business partners.

Looking for a business partner?

Marketing in the training industry is a challenge that requires a good strategy, proven methods and reliable performance.

How can we help as inmarketing?

We have worked with many clients in the training industry, so we know how to act.

Audit

Audit

We will do an in-depth reserach of your brand and conduct an initial interview.

Strategy

Strategy

Based on the knowledge gained, we will create a personalized marketing strategy.

Implementation and optimization

Implementation and optimization

We will carry out the planned activities from A to Z, constantly checking the results and optimizing the campaigns.

Analysis of effects

Analysis of effects

We will send you an in-depth report and present the results. We will also recommend how else we can help.

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Work together with inmarketing!

Let’s organize your marketing activities together or create the whole process anew.
We’d be happy to talk about your needs and challenges.

All you need to know

The most common questions

Do you write texts and make graphics for ads? Przeczytaj więcej
Who can I contact if we start a cooperation? Przeczytaj więcej
What kind of results from a campaign can I expect? Przeczytaj więcej
What activities are included in the service? Przeczytaj więcej
When will the first results be visible? Przeczytaj więcej