{"id":20561,"date":"2025-01-31T14:03:48","date_gmt":"2025-01-31T13:03:48","guid":{"rendered":"https:\/\/inmarketing.pl\/en\/?page_id=20561"},"modified":"2025-01-31T14:03:48","modified_gmt":"2025-01-31T13:03:48","slug":"b2b-marketing","status":"publish","type":"page","link":"https:\/\/inmarketing.pl\/en\/b2b-marketing\/","title":{"rendered":"Marketing B2B"},"content":{"rendered":"
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\n Marketing B2B<\/span><\/span>\n <\/h1>\n <\/div>\n <\/div>\n
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Reaching business customers is a special challenge. A long buying process, complex products and services, many people involved in the decisions – these are the daily reality in B2B sales.<\/p>\n <\/div>\n

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B2B marketing can significantly impact your company’s visibility and sales levels. We know how to do it.<\/p>\n <\/div>\n

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\n \n Learn more <\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n
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Business understands business<\/h4>\n\t\t\t<\/div>\n\t\t\t
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B2B marketing is much more than promoting a product or service. It is a complex process that requires an understanding of the specifics of each company, how decisions are made within it and, most importantly, its unique needs.<\/h2>\n\t\t\t<\/div>\n\t\t\t
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In B2B marketing, communications must reach different people in the company, each with different needs and expectations. That’s why our activities combine precise targeting with strategic planning. We regularly measure results and adjust activities to achieve better and better results.<\/p>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n

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B2B vs B2C<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Differences<\/mark><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

B2B marketing differs significantly from B2C marketing. In B2B communications, the focus is on building long-term business relationships and delivering tangible value. The buying process here is more complex and often involves many people in the company. While B2C marketing is often based on emotions and quick purchasing decisions, in B2B, substantive value and precise outreach to all those involved in the decision-making process are crucial. In B2B marketing, we focus on both building an expert image and providing practical industry knowledge, as well as tailoring the message to different members of the buying committee.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t<\/section>\n\n
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This is how we support B2B companies<\/h2>\n <\/div>\n
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B2B marketing is much more than a single advertising effort. It’s a comprehensive process that combines different tools and communication channels. See what areas we can support your company in.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n

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\n Customer acquisition <\/div>\n
\n Proven promotional methods that attract companies interested in your services. <\/div>\n <\/div>\n
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\n Recognition in the industry <\/div>\n
\n Building a strong position through valuable content and presence in industry media.\r\n <\/div>\n <\/div>\n
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\n Foreign markets <\/div>\n
\n Effectively reach companies in other countries through tailored campaigns and communication style. <\/div>\n <\/div>\n
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\n Online visibility <\/div>\n
\n Positioning your company where potential customers are looking. <\/div>\n <\/div>\n
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\n Measuring effects <\/div>\n
\n Regular reports showing specific results of activities.\r\n <\/div>\n <\/div>\n
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\n Distinction in the marketplace <\/div>\n
\n A professional communications strategy that builds your company’s advantage.\r\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n
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\n The process \n \/<\/span>\n What does it look like to work with a B2B marketing agency? <\/small>\n <\/h3>\n <\/div>\n <\/div>\n
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\n Krok 1 <\/h6>\n
\n Marketing consultation <\/h5>\n
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We get to know your company and business goals.<\/p>\n <\/div>\n <\/div>\n <\/div>\n

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\n Krok 2 <\/h6>\n
\n Action plan and offer <\/h5>\n
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We propose the best solutions for your business and discuss them with you and your team.<\/p>\n <\/div>\n <\/div>\n <\/div>\n

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\n Krok 3 <\/h6>\n
\n Implementation <\/h5>\n
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We implement the measures and improve them on an ongoing basis.<\/p>\n <\/div>\n <\/div>\n <\/div>\n

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\n Krok 4 <\/h6>\n
\n Development <\/h5>\n
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We continuously improve activities based on results and your needs.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n

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Let’s be partners in growth!<\/a><\/h2>\n\t\t\t\t\t\t\t\t\t\t\t

Use the potential of B2B marketing to grow your business. Make an appointment for a free consultation and learn about the possibilities for effective promotion in your industry.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tFill out the contact form<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tCall us<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tMail us<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-20561","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/pages\/20561","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/comments?post=20561"}],"version-history":[{"count":27,"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/pages\/20561\/revisions"}],"predecessor-version":[{"id":20598,"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/pages\/20561\/revisions\/20598"}],"wp:attachment":[{"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/media?parent=20561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}