{"id":21830,"date":"2025-04-22T23:43:24","date_gmt":"2025-04-22T21:43:24","guid":{"rendered":"https:\/\/inmarketing.pl\/en\/?post_type=case-study&#038;p=21830"},"modified":"2025-04-22T23:43:24","modified_gmt":"2025-04-22T21:43:24","slug":"iq-card","status":"publish","type":"case-study","link":"https:\/\/inmarketing.pl\/en\/case-study\/iq-card\/","title":{"rendered":"IQ Card"},"content":{"rendered":"<section class=\"py-5 two_columns two_columns__double accent_cherry hero\">\n\t<div class=\"container\">\n\t\t<div class=\"two_columns__wrapper\">\n\t\t\t\t\t\t\t<div class=\"row justify-content-between columns__wrapper\">\n\t\t\t\t\t<div class=\"col-lg-6 col-md-12 two_columns__contents justify-content-center\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"two_columns__title\">IQ Card<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"two_columns__text\"><p>IQ Card Vertriebs GmbH is an Austrian family-owned company that sells fuel cards operated by nearly 6,000 stations across Europe. They serve customers from more than 20 European countries. Their target group is managers of truck fleets driving on international routes.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"col-lg-6 col-md-12 two_columns__images\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"row images__wrapper\">\n\t\t\t\t\t\t\t<div class=\"col-md-6 bottom__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/iqcard-hero-1.jpg\" alt=\"\" title=\"iqcard-hero-1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-6 top__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/iqcard-hero-2.jpg\" alt=\"\" title=\"iqcard-hero-2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tabs__wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tabs__contents\">\n\t\t\t\t\t\t<div id=\"tab_0\" class=\"col-md-12 tab__wrapper\" style=\"display: block;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"two_columns__title\">IQ Card<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"two_columns__text\"><p>IQ Card Vertriebs GmbH is an Austrian family-owned company that sells fuel cards operated by nearly 6,000 stations across Europe. They serve customers from more than 20 European countries. Their target group is managers of truck fleets driving on international routes.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div id=\"tab_1\" class=\"col-md-12 tab__wrapper\" style=\"display: none;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"tabs__images\">\n\t\t\t\t\t\t<div class=\"images__wrapper\">\n\t\t\t\t\t\t\t<div class=\"bottom__image\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/iqcard-hero-1.jpg\" alt=\"\" title=\"iqcard-hero-1\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"top__image\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/iqcard-hero-2.jpg\" alt=\"\" title=\"iqcard-hero-2\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t<\/section>\n\n<section\n\tclass=\"goals-challenges \">\n\t<div class=\"container\">\n\t\t<div class=\"row text-center py-5\">\n\t\t\t<div class=\"col-12\">\n\t\t\t\t<ul class=\"nav mb-3 justify-content-center w-100\" role=\"tablist\">\n\t\t\t\t\t<li class=\"nav-item border-bottom border-2 flex-grow-1 text-center\"\n\t\t\t\t\t\trole=\"presentation\">\n\t\t\t\t\t\t<button class=\"nav-link active position-relative\"\n\t\t\t\t\t\t\t\tid=\"goals-tab\"\n\t\t\t\t\t\t\t\tdata-bs-toggle=\"pill\"\n\t\t\t\t\t\t\t\tdata-bs-target=\"#goals\"\n\t\t\t\t\t\t\t\ttype=\"button\"\n\t\t\t\t\t\t\t\trole=\"tab\"\n\t\t\t\t\t\t\t\taria-controls=\"goals\"\n\t\t\t\t\t\t\t\taria-selected=\"true\">\n\t\t\t\t\t\t\tObjectives.\t\t\t\t\t\t<\/button>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t<li class=\"nav-item border-bottom border-2 flex-grow-1 text-center\"\n\t\t\t\t\t\trole=\"presentation\">\n\t\t\t\t\t\t<button class=\"nav-link position-relative\"\n\t\t\t\t\t\t\t\tid=\"challenges-tab\"\n\t\t\t\t\t\t\t\tdata-bs-toggle=\"pill\"\n\t\t\t\t\t\t\t\tdata-bs-target=\"#challenges\"\n\t\t\t\t\t\t\t\ttype=\"button\"\n\t\t\t\t\t\t\t\trole=\"tab\"\n\t\t\t\t\t\t\t\taria-controls=\"challenges\"\n\t\t\t\t\t\t\t\taria-selected=\"false\">\n\t\t\t\t\t\t\tChallenges.\t\t\t\t\t\t<\/button>\n\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-lg-6\">\n\t\t\t\t<div class=\"tab-pane fade show active\"\n\t\t\t\t\t id=\"goals\"\n\t\t\t\t\t role=\"tabpanel\"\n\t\t\t\t\t aria-labelledby=\"goals-tab\">\n\t\t\t\t\t<h2 class=\"my-4\">Objectives.<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"section pb-3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"icon py-3\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/line-2.svg\" alt=\"\" title=\"line\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t<p><b>To stand out from the dominant brands<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In the Polish fuel card market,<br \/>\n<\/span><span style=\"font-weight: 400;\">Such as Circle K, for example.<\/span><\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"section pb-3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"icon py-3\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/stars.svg\" alt=\"\" title=\"stars\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t<p><b>To find effective targeting<\/b><\/p>\n<p><span style=\"font-weight: 400;\">in Meta Ads for a narrow target group in the B2B segment (fleet managers, managers of transport companies)<\/span><\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"section pb-3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"icon py-3\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/pie-chart-1.svg\" alt=\"\" title=\"pie-chart\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t<p><b>Solving analytical problems<\/b><\/p>\n<p><span style=\"font-weight: 400;\">arising from the site structure and extensive contact form<\/span><\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"col-lg-6\">\n\t\t\t\t<div class=\"tab-pane fade show active\"\n\t\t\t\t\t id=\"challenges\"\n\t\t\t\t\t role=\"tabpanel\"\n\t\t\t\t\t aria-labelledby=\"challenges-tab\">\n\t\t\t\t\t<h2 class=\"my-4\">Challenges.<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"section pb-3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"icon py-3\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/pl.svg\" alt=\"\" title=\"pl\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t<p><b>Expansion into the Polish market:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Building brand position and image on it<\/span><\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"section pb-3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"icon py-3\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/ux.svg\" alt=\"\" title=\"ux\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t<p><b>Adaptation of content and UX<\/b><\/p>\n<p><span style=\"font-weight: 400;\">on the website to the Polish audience<\/span><\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"section pb-3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"icon py-3\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/sm.svg\" alt=\"\" title=\"sm\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t<p><b>Designing a campaign<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Meta Ads and Google Ads, allowing to generate high-quality leads<\/span><\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section class=\"block-process theme-boxes\">\n    <div class=\"container p-0 m-0\">\n                                <div class=\"row p-0 m-0\">\n                <div class=\"col-md-12 title p-0\">\n                    <h2>Strategy<\/h2>\n                    <p>Our proposal for action<\/p>\n                <\/div>\n                <div class=\"col-md-12 boxes-wrapper p-0 m-0\">\n                                                                        <div class=\"box row\">\n                                <div class=\"col-lg-6 col-md-12 p-0 text-wrapper\">\n                                    <p class=\"step\">Krok 1<\/p>\n                                    <h3 class=\"title\">Content and UX optimization of the website<\/h3>\n                                    <div class=\"text\"><p><span style=\"font-weight: 400;\">Based on the audit, we implemented comprehensive changes to the website. We simplified the two-step contact form, adding clear descriptions and shortening the conversion path. We improved the site&#8217;s content so that it inspires confidence in the Polish viewer. We also supplemented the site with missing elements such as team photos and sub-linked contact information.<\/span><\/p>\n<\/div>\n                                <\/div>\n                                <div class=\"col-lg-6 col-md-12 p-0 image-wrapper\">\n                                                                        <img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2025\/04\/iqcard-strategia-1.webp\" alt=\"\" title=\"iqcard-strategia-1\">\n                                <\/div>\n                            <\/div>\n                                                                                <div class=\"box row\">\n                                <div class=\"col-lg-6 col-md-12 p-0 text-wrapper\">\n                                    <p class=\"step\">Krok 2<\/p>\n                                    <h3 class=\"title\">Google Ads: Power Pairing<\/h3>\n                                    <div class=\"text\"><p><span style=\"font-weight: 400;\">Due to high CPC rates, focusing solely on the Search campaign was not effective. So we used the so-called \u201cpower pairing\u201d tactic &#8211; we combined a Search campaign with broad keyword matching and a Performance Max campaign, which intelligently disposes of the budget between different channels (Search, Display, Video). This allowed us to optimize spending and maximize the results of both campaigns.<\/span><\/p>\n<\/div>\n                                <\/div>\n                                <div class=\"col-lg-6 col-md-12 p-0 image-wrapper\">\n                                                                        <img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2025\/04\/4wall-strategia-2.webp\" alt=\"\" title=\"4wall-strategia-2\">\n                                <\/div>\n                            <\/div>\n                                                                                <div class=\"box row\">\n                                <div class=\"col-lg-6 col-md-12 p-0 text-wrapper\">\n                                    <p class=\"step\">Krok 3<\/p>\n                                    <h3 class=\"title\">Meta Ads: 2+1 Tactics.<\/h3>\n                                    <div class=\"text\"><p><span style=\"font-weight: 400;\">We started our activities on this channel with an in-depth analysis of interests related to the logistics and transportation industry and research of the competition. In the next step, we implemented the 2+1 tactic, a system of three interacting campaigns. Two main lead-generating campaigns &#8211; one with an embedded form, the other with a form on the WWW. As a complement, we used a traffic-generating campaign collecting remarketing groups, which were then reused in the first two campaigns. Thanks to this approach, it was possible to acquire not only a large number of leads, but above all high-quality contacts.<\/span><\/p>\n<\/div>\n                                <\/div>\n                                <div class=\"col-lg-6 col-md-12 p-0 image-wrapper\">\n                                                                        <img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2025\/04\/iqcard-strategia-3.webp\" alt=\"\" title=\"iqcard-strategia-3\">\n                                <\/div>\n                            <\/div>\n                                                                                        <\/div>\n            <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"case-study-results\">\n\t<div class=\"container p-0\">\n\t\t<div class=\"row header-wrapper\">\n\t\t\t<div class=\"col-md-12\">\n\t\t\t\t<h2 class=\"title\">Results<\/h2>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<hr class=\"separator\">\n\t\t<div class=\"row sections-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"row section-wrapper left\">\n\t\t\t\t\t\t<div class=\"col-lg-7 col-md-12 text-wrapper\">\n\t\t\t\t\t\t\t<h3 class=\"section-title\">Website effectiveness<\/h3>\n\t\t\t\t\t\t\t<div class=\"section-text\"><p><span style=\"font-weight: 400;\">Initial problems with the UX of the website (complicated form, misaligned content, lack of key elements) effectively discouraged potential customers. UX and text improvements were implemented, a simplified, properly described form was created, and a section showing the team was added. As a result, we saw a significant increase in average session length and in completed and submitted forms.<\/span><\/p>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"col-lg-5 col-md-12 image-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/iqcard-mockup-1.jpg\" alt=\"\" title=\"iqcard-mockup-1\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"row section-wrapper left\">\n\t\t\t\t\t\t<div class=\"col-lg-7 col-md-12 text-wrapper\">\n\t\t\t\t\t\t\t<h3 class=\"section-title\">Qualitative leads from Google Ads<\/h3>\n\t\t\t\t\t\t\t<div class=\"section-text\"><p><span style=\"font-weight: 400;\">Between May 1 and September 15, 2024, the Google Ads campaign delivered very solid results, reaching an impressive 354,755 audiences, providing broad reach and increasing brand visibility. Thanks to precisely chosen strategies, 8,319 clicks were generated, and a CTR of 2.34% was achieved &#8211; confirming the effectiveness of the advertising communication. The cost per click remained at a reasonable level of PLN 1.64, which attests to effective optimization. The most important success, however, was the acquisition of 54 valuable leads, the vast majority of which translated into sales conversions. Given its broad reach and stable cost-per-click, the campaign provides an excellent basis for further activities that can further increase ROI.<\/span><\/p>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"col-lg-5 col-md-12 image-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/iqcard-mockup-2.jpg\" alt=\"\" title=\"iqcard-mockup-2\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"row section-wrapper left\">\n\t\t\t\t\t\t<div class=\"col-lg-7 col-md-12 text-wrapper\">\n\t\t\t\t\t\t\t<h3 class=\"section-title\">Reaching a new audience on Meta Ads<\/h3>\n\t\t\t\t\t\t\t<div class=\"section-text\"><p><span style=\"font-weight: 400;\">From May to mid-September 2024, we managed to acquire 64 leads. The vast majority of the completed forms were actual owners of transportation films with whom we managed to make contact. The side effect of increasing brand recognition among prospects is also not unnoticed. The ad reached 131,370 accounts interested in transportation and logistics.<\/span><\/p>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"col-lg-5 col-md-12 image-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/iqcard-mockup-3.jpg\" alt=\"\" title=\"iqcard-mockup-3\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section class=\"case-study-numbers alt_background\">\n\t<div class=\"container p-0\">\n\t\t<div class=\"row header-wrapper\">\n\t\t\t<div class=\"col-lg-8 col-md-12 title\">\n\t\t\t\t\t\t\t\t\t<h2>Summary<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>May 1 to September 15, 2024.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<hr class=\"separator\">\n\t\t<div class=\"row boxes-wrapper\">\n\t\t\t<div class=\"col-lg-6 col-md-12\">\n\t\t\t\t<div class=\"box-wrapper box-full\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/cash-1.svg\" alt=\"\" title=\"cash\">\n\t\t\t\t\t<div class=\"box-text\">\n\t\t\t\t\t\t<p class=\"box-full-number\">118<\/p>\n\t\t\t\t\t\t<h3 class=\"box-full-title\">Number of leads acquired<\/h3>\n\t\t\t\t\t\t<div class=\"box-full-text\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-lg-6 col-md-12 medium-boxes\">\n\t\t\t\t<div class=\"box-wrapper box-medium\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/target-1.svg\" alt=\"\" title=\"target\">\n\t\t\t\t\t<div class=\"box-text\">\n\t\t\t\t\t\t<p class=\"box-medium-number\">12 446<\/p>\n\t\t\t\t\t\t<h3 class=\"box-medium-title\">Landing page views<\/h3>\n\t\t\t\t\t\t<div class=\"box-medium-text\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"box-wrapper box-medium\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/inmarketing.pl\/en\/wp-content\/uploads\/2024\/11\/click-1.svg\" alt=\"\" title=\"click\">\n\t\t\t\t\t<div class=\"box-text\">\n\t\t\t\t\t\t<p class=\"box-medium-number\">485 755<\/p>\n\t\t\t\t\t\t<h3 class=\"box-medium-title\">unique users saw our advertising messages<\/h3>\n\t\t\t\t\t\t<div class=\"box-medium-text\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section\n\tclass=\"single-testimonial \">\n\t<div class=\"container\">\n\t\t<div class=\"row  \">\n\t\t\t<div class=\"col-12 text-center my-5\">\n\t\t\t\t<h3>\n\t\t\t\t\tCustomer <span>feedback<\/span>\t\t\t\t<\/h3>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-12\">\n\t\t\t\t<div class=\"opinion-content py-lg-5 px-lg-5 py-3 px-0\">\n\t\t\t\t\t<div class=\"row my-1 mx-4\">\n\t\t\t\t\t\t<div class=\"col-lg-12 d-flex align-items-center\">\n\t\t\t\t\t\t\t<div class=\"column\">\n\t\t\t\t\t\t\t\t<div class=\"text py-1\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">I recommend inmarketing digital agency for their competent and pro-active service in digital advertising. Since initiating our partnership in April 2024, they have effectively enhanced running campaigns on Google Ads and Meta Ads, specifically targeting the Polish market. [&#8230;] I am pleased to recommend inmarketing digital agency for those in need of reliable partner for digital marketing services. One who&#8217;s eager to go above and beyond in supporting and educating our team, further demonstrating their holistic approach to digital marketing.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"author-details\">\n\t\t\t\t\t\t\t\t\t<div class=\"author\">\n\t\t\t\t\t\t\t\t\t\tRichard Hutterberger \t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"position\">\n\t\t\t\t\t\t\t\t\t\tHead of Product &#038; Marketing\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":true},"case-study-category":[],"class_list":["post-21830","case-study","type-case-study","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/case-study\/21830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/types\/case-study"}],"wp:attachment":[{"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/media?parent=21830"}],"wp:term":[{"taxonomy":"case-study-category","embeddable":true,"href":"https:\/\/inmarketing.pl\/en\/wp-json\/wp\/v2\/case-study-category?post=21830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}